Brands Launch Lash Care Sets with Hypoallergenic Cleansers

Major lash brands are launching lash care sets with hypoallergenic cleansers, featuring gentle, irritant-free formulas to meet sensitive skin needs. Explore product trends, ingredients, and benefits f...

Lash Subscription Services Introduce Flexible Delivery Schedules

Examining how lash subscription services are integrating flexible delivery schedules to meet consumer demand for personalization and convenience, driving subscriber retention and shaping new standards...

Lash Storage Cases with UV Sanitizers Become a Must-Have Accessory

Lash storage cases with UV sanitizers are emerging as essential for lash lovers, combining UV-C disinfection (killing 99.9% of germs), lash shape preservation, and portability. Aligned with post-pande...

False Eyelash Market Addresses Accessibility with Easy-Grip Packaging for Seniors

False Eyelash Market Innovates with Easy-Grip Packaging for Senior ConsumersBeauty is ageless, and as the global population ages, the demand for cosmetic products tailored to seniors is on the rise. A

Lash Manufacturers Add Anti-Fungal Properties to Lash Adhesives

Lash manufacturers are integrating anti-fungal properties into adhesives to address fungal growth risks, using safe anti-microbial agents. These innovations enhance safety, meet consumer demand for cl...

False Eyelash Market Benefits from Return of In-Person Events

The return of in-person events, from weddings to music festivals, is driving significant growth in the false eyelash market. This surge is fueled by increased consumer focus on eye makeup, brand in-pe...

Online Lash Communities Share DIY Lash Repair Tips

Online Lash Communities: Top DIY Tips to Repair Your FalsiesIn recent years, the rise of online lash communities—from Reddit’s r/falsies to Instagram’s LashLovers forums—has transformed how falsies en

False Eyelash Market Sees Growth in Plus-Size Beauty Collaborations

The false eyelash market is growing rapidly, driven by plus-size beauty collaborations. Brands are adapting lash designs for inclusivity, using flexible materials and diverse styles to meet evolving c...

False Eyelash Market Adapts to Consumer Demand for Ingredient Transparency

The false eyelash market is evolving to meet consumer demand for ingredient transparency, with brands adopting safer adhesives, traceable fibers, and clear labeling to prioritize eye safety and build ...

False Eyelash Sales Impacted by Monsoon Seasons in Tropical Markets

False Eyelash Sales in Tropical Markets: Navigating Monsoon Season ChallengesTropical markets, spanning Southeast Asia, South Asia, and parts of Central America, have emerged as pivotal growth engines